A hand holding a smartphone. On the screen, the homepage of Alle's website is displayed

Allergan Data Labs leads the 

aesthetics 

industry with innovative tech and marketing, backed by 

powerful data.

Allergan Data Labs (A-DL) exists to disrupt the aesthetics industry through data, design, and technology.  We operate with the rigor and agility of a start-up and, with the encouragement of our corporate backers, we drive innovation.
Photo of office life at Allergan Data Labs
Photo of office life at Allergan Data Labs
We’re industry pioneers constructing digital products and services which radically improve provider and program experiences. Using data and technology, we develop compelling, intuitive solutions that appeal to our users worldwide.
LOCATIONs

Southern

California HQ

Founded and headquartered in Southern California in 2018, alongside our New York location, our team has expanded exponentially from a core of ten subject matter experts to a growing team of over 100 world-class engineers, designers, and strategists.
Photo of office life at Allergan Data Labs
Photo of office life at Allergan Data Labs
Photo of office life at Allergan Data Labs
output
OUTPUT

Product

We’re transforming our users’ experience by designing elegant, digital products that consumers love.

We bridge the gap between consumers and providers through our expertise and world-class technology capabilities.

Product is at the heart of everything we do at A-DL.

By using dual-track agile teams, arranged into Tribes, Squads, Chapters, and Guilds, our work is visible and integrated across the organization.

We stand by our results, test and improve our hypotheses, and support each other to deliver the best outcomes.

Our collaborative and empathetic culture prioritizes learning and development and enables our team to flourish.
our tools
expErtise
EXPERTISE

engineering

We take pride in building durable software architecture, sophisticated APIs, and intuitive UIs.

Our engineers partner with their product and creative counterparts to solve our users' needs. Our team of talented front-end, back-end, QA, and cloud engineers collaborate to solve tough problems in elegant and scalable ways.


Our signature product has attracted 3M users in just six months.

We use a suite of cutting-edge tools, systems, and processes to develop hypotheses and inform our product decisions.
our tools
insight
INSIGHT

data science

We are driven by data and the ability to solve career-defining challenges.

Our goal is to drive technical innovation at scale through the use of progressive technologies and techniques. With a wealth of complex data at our fingertips, we apply CRISP-DM to inform product hypotheses, project tasks, and phases.

Combined with our expertise in machine learning, deep learning, statistical learning, time series forecasting, and recommendation engines, our technical capabilities continue to be the linchpin behind our explosive success.

We’re building scalable, state-of-the-art intelligent systems to drive innovation in our industry.
our tools
Growth
GROWTH

Marketing

Creating our industry-leading products is just the first step.

We partner with global brand teams to create digital marketing that is the perfect complement, allowing us to build engaging and compelling campaigns that drive loyalty.

We’re pushing the boundaries of personalization and performance marketing in Pharma.

As privacy and consent guidelines increasingly change the way we view marketing metrics, we focus on conversion above all else to ensure our campaigns are grounded in strategy and data and can be rigorously measured.
“The work done by Allergan Data Labs is some of the most strategic and innovative digital marketing that I have seen in the Pharma space.”
Hillary Gurber
Head of Industry Health, Google
Areas of expertise
Paid Social
We reach the right audience at the right time with our robust, data-driven approach to social media marketing
Search
We maximize and protect our brand visibility with optimized and scalable search engine marketing campaigns
Connected TV
We reach our global audience with premium ad-supported content through a suite of ConnectedTV platforms
Publishing
We attract and retain aesthetics consumers with our range of valuable and relevant content
Display
We drive users to take action with our eye-catching and content-rich display advertising across digital channels
Video
We engage users and guide them through their aesthetic journey with our Online Video Advertising
Analytics
We drive awareness and acquisitions by analyzing available data with our range of digital marketing programs
Paid Social
We reach the right audience at the right time with our robust, data-driven approach to social media marketing
Search
We maximize and protect our brand visibility with optimized and scalable search engine marketing campaigns
Connected TV
We reach our global audience with premium ad-supported content through a suite of ConnectedTV platforms
Publishing
We attract and retain aesthetics consumers with our range of valuable and relevant content
Display
Drive users to take action with our eye-catching and content-rich display advertising across digital channels
Video
We engage users and guide them through their aesthetic journey with our Online Video Advertising
Analytics
We drive awareness and acquisitions by analyzing available data with our range of digital marketing programs
Paid Social
We reach the right audience at the right time with our robust, data-driven approach to social media marketing
Search
We maximize and protect our brand visibility with optimized and scalable search engine marketing campaigns
Connected TV
We reach our global audience with premium ad-supported content through a suite of ConnectedTV platforms
Publishing
We attract and retain aesthetics consumers with our range of valuable and relevant content
Display
Drive users to take action with our eye-catching and content-rich display advertising across digital channels
Video
We engage users and guide them through their aesthetic journey with our Online Video Advertising
Analytics
We drive awareness and acquisitions by analyzing available data with our range of digital marketing programs
our tools
PARTNERS

Brands

Our portfolio of industry-leading brands provides an ecosystem of opportunities to accelerate, scale, and market. As an industry leader, we’re committed to growing our business through a user-centric approach.
View our portfolio of brands
CASE STUDY

Allē

With Allē, our providers can deliver a frictionless end-to-end experience for consumers all with one platform.

Initial funding secured in 2019 allowed the A-DL team to deliver an MVP for market testing in 2020. Successful user releases have secured a follow-on round, enabling a complete platform build and a global roll-out.
Learn more
EQUALITY

WELCOME
TO ONE and 

ALL

We are committed to providing an inclusive and welcoming environment for all members of our community. A-DL does not and shall not discriminate on the basis of race, color, religion, gender, gender expression, age, national origin, disability, marital status, sexual orientation, or military status.

DATA

DESIGN

TECHNOLOGY